Professional Projects

Las Aventuras de EL CARACOL

Logo Design · Illustration · Stickers · 2024

Visual identity and illustration work for Las Aventuras de El Caracol, an Instagram travel project documenting a round-the-world journey in a Toyota Land Cruiser.

I designed the project’s logo and created a series of custom illustrations featuring the vehicle, translating the spirit of slow travel and adventure into a cohesive visual language. The illustrations were also adapted into sticker designs used for branding and community engagement.

Role: Logo design, vehicle illustration, sticker design
Tools: Procreate and Abobe Illustrator 
Outcome: A recognizable visual identity applied across social media and physical materials.

Volcano Innovation Summit

Content & Communication Internship · Social Media · Newsletter · 2025–2026

Content creation and digital communication for Volcano Innovation Summit, an international tech and innovation event.

I managed the production of content for Instagram and LinkedIn, including posts, short-form videos, and stories, ensuring visual and editorial consistency across platforms. I supported the design and layout of newsletters, wrote external communications, and contributed to the preparation of the 2026 campaign through benchmarking and visual research. I also assisted the design team during the first months, helping with visual assets and brand-aligned materials.

Role: Social media content creation, editorial writing, newsletter visuals, benchmarking, campaign support
Tools: Canva, CapCut, Adobe Photoshop, Content planning tools
Outcome: Consistent multi-platform content, improved visual coherence of newsletters, and communication support for the 2026 campaign.

Mikumi Advice

Brand Identity · Web Design · Pinterest Strategy · 2025

I conducted an in-depth interview to define the positioning, target audience, tone of voice, and visual direction. Based on this research, I developed the brand name, logo, color palette, and overall visual identity. I designed and built the website and blog on Hostinger, ensuring a clear structure, responsive layout, and brand consistency. I also set up their Pinterest account.

Role: Brand strategy, naming, logo design, visual identity, website design, Pinterest setup
Tools: Canva, Hostinger Website Builder
Outcome: Cohesive brand identity and a functional blog and website.

Art Studio by Tusto

Communications · Community Management · Events · Social Media · 2025

Communication and community management project for Art Studio by Tusto, supporting the public launch of a Latin American artist on Instagram.

I co-led the communication strategy, managing the Instagram account and developing content to present the artist’s work, process, and identity in a consistent and engaging way. I coordinated internal communication, including meetings, planning, and workflow organization. I also contributed to the production and promotion of exhibitions, collaborative events, and meet & greets, strengthening audience engagement and brand visibility.

Role: Head of Communications (co-lead), Community Manager, Social Media Manager, Event coordination support
Tools: Instagram, Canva, Organization tools
Outcome: Structured communication workflow, consistent social media presence, and successful promotion of art events and collaborations